PRIVACY POLICY

At 1st Fashion Store, we are committed to safeguarding your privacy and ensuring the security of your personal information. This Privacy Policy delineates the methods by which we collect, utilize, disclose, and protect your data when you access our website at https://1stfashionstore.com, engage in transactions with us, or interact with our services. Your use of our website constitutes your acceptance of the practices outlined herein.

1. Information We Collect
To enhance your shopping experience and facilitate order fulfillment, we collect the following categories of information:

  • Personal Information Provided by You: This includes your name, email address, billing and shipping addresses, telephone number, and payment details, which may be gathered when you establish an account, place an order, or contact us.
  • Automatically Collected Data: Upon visiting our Site, we may acquire technical data such as your IP address, browser type, device specifications, pages accessed, duration of visits, and information derived from cookies.
  • Optional Information: Should you subscribe to newsletters, participate in surveys, or submit product reviews, we may collect supplementary details, including preferences or feedback.

2. Methods of Data Collection
We obtain information through the following means:

  • Direct Submission: Data provided via forms completed by you, such as those for account registration or checkout processes.
  • Automated Technologies: Utilization of cookies, web beacons, and analytical tools (e.g., Google Analytics) to monitor your interactions with our Site.
  • Third-Party Sources: Information shared with us by partners, such as payment processors or shipping providers, to facilitate transaction completion.

3. Use of Your Information
Your data is employed for the following purposes:

  • Processing and fulfilling orders, including payment authorization and shipment coordination.
  • Communicating with you regarding your account, order status, or customer service matters.
  • Enhancing our website, products, and services through data analysis and customer feedback.
  • Delivering promotional materials or offers, provided you have opted in (you may unsubscribe at any time).
  • Ensuring compliance with legal obligations and safeguarding against fraudulent activities.

4. Disclosure of Your Information
We may share your data with:

  • Service Providers: Third-party entities, including payment gateways (e.g., PayPal, Stripe), logistics firms, and marketing platforms, which assist in the operation of our store.
  • Legal Authorities: When mandated by law or necessary to protect our rights, safety, or property.
  • Business Transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred to the acquiring entity.
    We do not sell or lease your personal information to third parties for their marketing purposes without your explicit consent.

5. Cookies and Tracking Technologies
Cookies and similar technologies are deployed to optimize your experience, such as retaining cart contents or preferences. You may adjust cookie preferences through your browser settings; however, disabling them may impair certain Site functionalities.

6. Data Retention
We retain your personal information only for the duration necessary to achieve the purposes outlined in this Policy (e.g., order fulfillment, compliance with legal obligations). For instance, order records may be maintained for 3 years to satisfy tax or warranty requirements. Upon expiration of this period, your data will be securely deleted or anonymized.

7. Your Rights
Depending on your jurisdiction, you may be entitled to:

  • Access the personal data we hold about you.
  • Request corrections to inaccurate or incomplete information.
  • Seek deletion of your data, subject to applicable legal exceptions.
  • Opt out of marketing communications.
  • Restrict or object to specific data processing activities.
    To exercise these rights, please contact us at support@1stfashionstore.com.

8. Data Security
We implement industry-standard security measures, including encryption and secure servers, to protect your information. Nonetheless, no online system can be deemed entirely impervious, and we cannot guarantee absolute security.

9. International Data Transfers
If you reside outside Canada, your data may be transferred to and processed in Canada or other regions where our service providers are located. We ensure that appropriate safeguards are in place to maintain the integrity and confidentiality of your information during such transfers.

10. Third-Party Links
Our Site may include links to external websites. We bear no responsibility for the privacy practices of these sites, and we recommend reviewing their respective policies prior to sharing information.

11. Amendments to This Policy
We reserve the right to update this Privacy Policy to reflect changes in our practices or legal requirements. Significant revisions will be communicated via email or a prominent notice on our website. We encourage you to periodically review this page for the most current version.

12. Contact Information
For inquiries or concerns regarding this Privacy Policy, please contact us at:

  • Email: support@1stfashionstore.com
  • Phone: +44 7360 251193
  • Address: 15 College Road, Harrow, HA1 1BA, GB